Manager overseeing the B2B audience growth strategy for Future media brands. Collaborating with various teams to enhance the subscriber journey and drive engagement.
About the role
- Head of Growth Marketing owning the growth strategy for a fast-growing B2B SaaS startup. Transforming data handling processes and scaling proven channels for significant revenue growth.
Responsibilities
- Design, launch, and analyze growth experiments across PLG, paid, content, and new channels.
- Scale existing high-performing channels while exploring and validating new ones.
- Build models, track key funnel metrics, and translate data into actionable insights.
- Collaborate with product, marketing, and engineering to align growth initiatives with company goals.
- Own the growth roadmap, budget, and prioritization framework.
- Hire and lead additional growth specialists as channels mature.
Requirements
- Proven experience driving growth at a high-growth SaaS or PLG company.
- Deep understanding of funnel metrics, A/B testing, and performance analytics.
- Analytical and data-driven, but equally creative and hypothesis-oriented.
- Comfortable operating with limited resources and high autonomy.
- Strong prioritization skills — able to focus on what truly moves the needle.
- Resilient and experimental mindset; comfortable learning from failure.
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