Growth Marketing Manager developing and executing marketing strategies to generate leads and support revenue at a leading legal tech firm. Collaborating with various teams to enhance brand awareness and drive growth.
Responsibilities
Report to the Sr. Director, Growth Marketing, crucial member of Litera's growth marketing team.
Develop strategy and execute marketing campaigns to generate MQLs, SQLs, and marketing influenced pipeline to scale customer revenue growth efforts.
Collaborate with Revenue, Go-to-Market, Product Marketing, Field Marketing, and Digital Demand centers.
Requirements
5+ years of professional Marketing experience preferably in the Tech/Software and or Legal Tech space.
Proficient experience with using marketing and sales tools (Marketo, Hubspot, Salesforce, 6Sense)
Deep understanding of marketing analytics and how to make metric driven decisions.
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