Technical growth leader opening new vertical markets and engaging enterprise buyers at Distyl AI. Focus on pipeline creation and technical sales with large organizations.
About the role
- Senior Growth Marketing Manager driving growth strategy for Pinecone's AI applications through marketing campaigns and optimized lead handoff. Involves email marketing and managing growth initiatives.
Responsibilities
- Design and execute behaviorally triggered lifecycle emails for onboarding, activation, expansion, and win-back; improve deliverability, open/click rates, and conversion to qualified pipeline and revenue.
- Run multi-touch campaigns across paid search/social, content, email, and webinars with clear attribution and ROI.
- Build n8n or equivalent automations for lead capture, enrichment, routing, lifecycle triggers, and alerts.
- Execute disciplined A/B testing across subject lines, CTAs, sequences, landing pages, and onboarding flows.
- Create brand-aligned, high-converting emails with compelling copy, visuals, and CTAs; segment audiences by demographics, preferences, and behavior for personalized targeting; run structured A/B tests; and monitor deliverability, open/click rates, conversions, and ROI for continuous optimization
- Manage paid budgets to improve CAC and payback while protecting funnel health and profitability.
- Own SEO end to end: build a focused topic-cluster strategy around high-intent, product-led use cases; ship assets (comparisons, alternatives, pricing, case studies) and technical fixes (schema, internal linking, crawl/index hygiene); and measure impact via rankings, qualified organic signups/PQLs, and pipeline contribution.
- Stay up-to-date with the industry trends and the best practices in growth marketing to drive innovation and continuous improvement.
Requirements
- Minimum of 5+ years of experience in growth marketing and/or demand generation.
- Proven experience in growth marketing, particularly in a PLG and B2B SaaS environment.
- Strong background in email marketing strategy and execution, including lifecycle emails and nurture campaigns.
- Experience in implementing and optimizing marketing campaigns targeting business decision makers.
- Proficiency in A/B testing methodologies and tools to drive continuous improvement.
- Excellent understanding of digital advertising strategies and budget management.
- Strong project management skills, with the ability to manage multiple initiatives simultaneously.
- Experience with webinar and event management, including audience segmentation and engagement.
- Familiarity with marketing automation tools and CRM systems.
Benefits
- Comprehensive health coverage including Medical, Dental, Vision
- Free mental health therapy sessions; free One Medical, Tela-doc, and Health Advocate subscriptions
- Cost-savings on gynecology, fertility, and family-building care
- Equity award
- 401(k)
- Flexible time off
- Paid parental leave
- Annual Department Retreat
- WFH Equipment Stipend
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