Go - To - Market Coordinator at Andis supporting planning and execution of product launches across various segments. Involved in cross - functional collaboration and maintaining launch readiness.
About the role
- Product Marketing Manager leading marketing strategies for DOXA’s consumer vertical portfolio. Collaborating across Product, Sales, and Marketing to translate insights into compelling messaging and tools.
Responsibilities
- Lead the development and execution of product-level marketing strategies that accelerate growth across DOXA’s consumer vertical portfolio.
- Act as the bridge between Product, Sales, and Marketing teams—transforming customer insights into compelling messaging, launch strategies, and sales enablement tools.
- Work across teams to shape go-to-market approaches, refine messaging, and ensure our growth team is equipped with the right tools to succeed.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 5+ years of experience in product marketing, preferably within insurance or financial services
- Proven ability to craft compelling messaging and positioning across multiple audiences at each stage of the buying journey.
- Demonstrated experience supporting GTM strategies and product launches.
- Strong track record of building sales enablement resources that drive adoption and revenue.
- Analytical mindset with experience mining and activating insights from product and/or campaign reporting.
- Excellent written, verbal, and presentation skills; ability to distill complex concepts into customer-friendly messaging.
- Strong collaboration skills with cross-functional stakeholders in a fast-paced environment.
Benefits
- health benefits including medical, dental, and vision
- 401K with 100% company match up to 3% of your annual income and an additional 50% match on the next 2% of income
- prefunded optional FSA
- 100% covered Life Insurance
- Accidental Death and Dismemberment Insurance
- Short Term/Long Term Disability
- $250 Wellness Benefit
- in-network provider coverage for mental health, reproduction, chiropractic, and massage therapy
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