Product Marketing Manager responsible for product messaging and positioning at a leading healthcare technology firm. Drive go-to-market strategies and create compelling product narratives with a cross-functional team.
Responsibilities
Own product messaging and positioning across Pivotal Health’s platform and offerings
Develop and maintain product content and collateral, including:
One-pagers, sales decks, and battlecards
Case studies, testimonials, and client proof points
Specialty-specific and partner-specific collateral
Partner with Product to stay deeply informed on roadmap, capabilities, and releases
Create and manage regular product communications, including product updates and a product newsletter for clients
Own product-related web content, including product spotlights and solution pages
Enable Sales, Client Success, and Partnerships with clear, consistent product narratives and materials
Lead go-to-market planning and execution for major product initiatives, coordinating across teams to ensure successful launches
Bring structure, clarity, and consistency to how we talk about our product externally and internally
Requirements
4+ years of experience in Product Marketing, ideally in B2B SaaS or healthcare technology
Experience creating sales enablement and customer-facing collateral at scale (with examples)
Startup experience & ability to wear multiple hats
Proven experience leading go-to-market efforts for complex products
Strong writer and storyteller, ability to simplify technical concepts
Eye for design, comfortable editing collateral across Google Slides, InDesign, PowerPoint, Figma and more
Comfortable working cross-functionally in a fast-paced environment
Collaborative, low-ego, and comfortable rolling up your sleeves (sometimes you get to develop strategy, sometimes you edit PPT decks — always important but not always glamorous!)
Highly organized, proactive, and detail-oriented
Benefits
Competitive compensation, including equity
Full health, dental, and vision coverage
Retirement savings plan through 401(k)
Flexible time off
Opportunities for company-wide connection and events
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