PU
PurpleVP of Consumer Growth
Vice President of Consumer Growth overseeing relationships and strategies for Purple's consumer base via the Purple ConneX app. Collaborating with leadership to accelerate business growth and customer engagement.
About the role
- Proactively identify and cultivate relationships with brand and marketing decision-makers, intermediaries, and partner agencies to build a robust and healthy new business pipeline
- Manage the end-to-end new business pitch process, including resourcing for new business needs
- Maintain and continue to add to core growth materials — including creds, case studies, and pitch materials
- Manage and contribute to the new business pipeline, ensuring accuracy, transparency, and proactive planning in partnership with the Growth team
- Collaborate with regional growth + marketing teams on regional workstreams
Requirements
- 8–10 years of experience in new business or growth roles within an agency environment - agency experience is critical
- Proven success in managing integrated pitch processes with multiple stakeholders
- Deep understanding of marketing, communications, and creative industries, with strong commercial instincts
- Strong verbal, written, and visual communication skills; an excellent presenter and writer
- Proactive, organized, detail-oriented, and able to manage multiple concurrent workstreams in a fast-paced environment
- Experience using CRM or pipeline tools (e.g., HubSpot) to manage reporting is a plus
- Ability to travel periodically
Benefits
- group medical, dental and vision coverage
- Health Savings Account
- 401k retirement plan with annual company match
- employee wellness
- commuter benefits
- cellular phone allowance
- generous paid time off
- employee volunteer day to encourage social responsibility
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