MI
Mercari, Inc.Senior CRM Specialist
Senior CRM Specialist managing CRM initiatives for Mercari's product offerings including Merpay and Mercoin. Leading strategy and project execution for optimizing customer experiences.
About the role
- End-to-end analysis and design of the Lead-to-Order target process (lead scoring/routing, opportunity management, CPQ/quotations, handover to order management), including clear roles, governance, and interfaces
- Identification of optimization opportunities and development of concrete, KPI-measurable recommendations for action
- Design, planning, and implementation of Customer Engagement initiatives and projects – including project structuring, scheduling, and resource management
- Advising internal stakeholders on best practices in Customer Engagement and Lead-to-Order
- Leading workshops and training sessions to build process understanding and establish new standards (BPMN)
- Close collaboration with Sales, Marketing, IT, and other departments to design end-to-end processes
- Preparing reports and presentations for success measurement, steering, and project communication
- Market monitoring and identification of new trends and technologies in Customer Engagement and process management
Requirements
- Degree in business, marketing, communications, or a related field
- Several years of professional experience in Customer Engagement, ideally with a focus on Lead-to-Order and consulting
- Strong methodological expertise in process management (e.g., BPMN 2.0) and project management (Agile/Scrum or traditional)
- Experience in process governance and leading complex projects
- Analytical mindset, structured working approach, and excellent communication skills
- Proactive, team-oriented, and enthusiastic about interdisciplinary collaboration
- Excellent German and English language skills; strong communication and stakeholder management skills in a global matrix organization
Benefits
- Personal and professional development: mentoring, leadership programs, Talent Talks, internal seminars
- Work–life balance: remote work options, flexitime, flexible working hours
- Attractive compensation: vacation and holiday bonuses, pension benefits, and 30 days of vacation
- Large, modern campus: open-plan offices, terraces, company restaurant with vegetarian and vegan options, cozy Italian bistro with ice cream, fitness studio, and on-site daycare
- Immediate impact: comprehensive onboarding including a virtual platform before your start, welcome workshops, and a buddy as a contact person
- Travel benefits: car leasing, bike leasing, large free parking garage, and good public transport connections
- Inclusive culture: mutual support, team spirit, and international collaboration; active communities on topics like coaching, agile working, and a business women's network
Job title
Job type
Experience level
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Not specified
Degree requirement
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