Product Marketing Manager overseeing the strategic development of Benjamin Moore UK products. Leading the launch, lifecycle management, and supporting sales across customer groups.
Responsibilities
Oversee strategic development and implementation of our Global based product road-map
Leading the launch and lifecycle management of our products in market
Ensure we have the right portfolio to meet the needs of our customers and our strategic market goals
Ensure tools and programmes are developed to support the sales and specification of Benjamin Moore across our customer groups
Work closely with cross-functional external global business teams
Develop and implement UK launch plans, sales projections, line extensions, product messaging, product marketing campaigns, training programmes and sales/specification support materials
Continuously assess market trends and competitive landscape
Identify customer needs and opportunities that will drive product development plans
Lead product benchmarking & accreditations initiatives
Maintain compliance and claim substantiation
Support sales/specification team as product technical expert for complaint resolution
Manage marketing budgets and track KPIs across all initiatives
Lead product market research programmes
Requirements
5-6 years' work experience in Marketing, preferably in Product Management discipline
Bachelor’s degree preferred, in Marketing, Communications or relevant industry business experience
Technical paint knowledge is a plus
Strong attention to detail in all tasks with accuracy and consistency
Exceptional planning, prioritization, and time-management skills
Highly organized and able to handle multiple projects while maintaining excellence in execution and delivering projects on time and within the scope of the budget
Excellent interpersonal skills for interacting both within the marketing function, within the company, and with external agencies and customers
Demonstrates flexibility for changing priorities while demonstrating a sense of urgency
Ability to travel, as needed, to visit retailers and end-users, attend events, including evenings and weekends throughout UK and USA
Proficient in Microsoft Office including Outlook, Excel, PowerPoint, and MS Word.
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