Intern in Customer Success Management at GreenPocket, a smart energy startup focused on sustainable energy solutions. Involve in user experience tracking, customer satisfaction surveys, and project management.
About the role
- Senior CRM Manager enhancing customer engagement across 16 countries. Focused on optimizing marketing strategies and campaign performances in a fast-paced environment.
Responsibilities
- Own the delivery and continuous optimization of our marketing activation plan across 16 countries.
- Audit the performance of existing activation campaigns and identify key areas for improvement.
- Build, optimize, and scale an automated, personalized CRM marketing activation strategy.
- Coordinate the CRM calendar in alignment with major seasonal, product, and brand milestones.
- Define CRM campaigns quarterly priorities and goals, and ensure flawless execution.
- Collect and analyze qualitative and quantitative data and share actionable insights with marketing and product stakeholders.
- Monitor and optimize marketing activation performance on a weekly basis.
- Implement a rigorous test-and-learn framework (A/B testing, experimentation).
- Create strong feedback loops with stakeholders to share learnings and inform future decisions.
Requirements
- 8+ years of experience in CRM, ideally in fast-paced, data-driven environments.
- Solid e-commerce background, with a strong grasp of digital customer journeys.
- Hands-on experience with Braze is a strong advantage.
- Well-rounded skill set combining analytical/statistical capabilities, business acumen, and clear communication.
- Deep understanding of online customer behaviour, segmentation, and lifecycle dynamics.
- Excellent communication skills, with the ability to collaborate effectively across countries and multicultural teams.
- Data-informed decision maker, capable of translating insights into actionable business strategies.
- Proactive, self-driven mindset, comfortable navigating a fast-moving, constantly evolving environment.
Benefits
- Hybrid work policy requiring 3 days onsite per week
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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