Hybrid Senior Growth and MarTech Manager

Posted 2 months ago

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About the role

  • Lead the growth strategy and marketing tech evolution at Afya, focusing on educational data and performance integration. Transforming healthcare with technology and data-driven solutions.

Responsibilities

  • Lead the growth strategy for undergraduate student recruitment;
  • Evolve the marketing technology stack (MarTech);
  • Integrate data, technology, and performance into personalized and scalable journeys;
  • Foster a culture of experimentation and continuous improvement;
  • Ensure data governance and data quality.

Requirements

  • Strong experience in growth and MarTech;
  • Proficiency with CRM, marketing automation, and media platforms;
  • Proficient in Power BI and data analysis;
  • Strategic planning and OKR/KPI management;
  • Experience negotiating with technology vendors.

Benefits

  • Meal allowance / meal voucher;
  • Flexible hours and assignments (for remote roles);
  • Transportation voucher (for hybrid or on-site roles);
  • Profit-sharing (PLR);
  • Multi-benefits: flexible benefit via Flash Card to use as you prefer;
  • Gympass / Wellhub;
  • Psicologia Viva (online platform for consultations with psychologists and nutritionists);
  • Health and dental insurance;
  • Life insurance;
  • Extended parental leave (up to 6 months for mothers and 20 days for fathers);
  • Rede D'Ór: support and resources for maternal and newborn health through an accredited network of nurses;
  • Partnership with the local SESC (varied programming in education, health, culture, leisure, and social assistance);
  • Birthday Day Off (one day off to take on your birthday or during your birthday month);
  • Learning platform with various courses to enhance your knowledge (UCA);
  • Language academy (AIA);
  • Leadership development program;
  • Discounts on undergraduate and graduate courses at Afya educational units;
  • Premium subscription to Afya iClinic and Afya Whitebook

Job title

Senior Growth and MarTech Manager

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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