Head of Growth Marketing at AI-native CRM startup Attio, leading customer acquisition and scaling growth strategies. Focus on community, paid campaigns, and building high-performing teams.
Responsibilities
Own and scale Attio’s demand generation strategy across various channels
Design, launch, and optimise multi-channel paid campaigns
Experiment with and scale community, referral, and LLMO strategies
Create and manage audience-specific initiatives
Develop lifecycle marketing programmes to drive activation and engagement
Collaborate with marketing site team and Product for conversion optimisations
Build, mentor, and scale a cross-functional growth organization
Own growth analytics and performance reporting
Requirements
12+ years of experience in growth marketing in B2B tech or product-led organizations
Proven ability targeting mid-market customers and driving growth for firms with 500–1,000+ employees
Deep experience in building and scaling B2B growth marketing functions
Comprehensive understanding of social, CRO, and lifecycle marketing
Proven success driving adoption and revenue in PLG environments
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