Specialist, Business Development at Sony supporting strategic growth initiatives in Personal Entertainment Business. Collaborating across teams to drive market expansion and partnership opportunities.
Responsibilities
Support the development, evaluation, and execution of business development initiatives aligned with PEB growth priorities.
Collaborate cross-functionally with Product Planning, Marketing, Creator, Regional and Legal teams to ensure cohesive strategies and implementation.
Serve as a lead in relationship management with internal stakeholders across regions and business units and external partners (where assigned).
Track and analyze performance of ongoing business initiatives.
Conduct market and competitive research to support the evaluation of new partnership opportunities, emerging trends, and innovation areas.
Prepare and refine business proposals, partner presentations, and legal NDAs to support decision-making and strategic alignment.
Perform and own key team operational tasks essential to strategy and business development functions. Including but not limited to taking meeting minutes, call scheduling, legal/contract trafficking, among others.
Partner with the Brand Development team on strategic campaigns and partnership activations that strengthen Sony Audio’s market presence.
Contribute to developing brand-aligned go-to-market approaches for initiatives such as 360 VME, emerging creator platforms, and more.
Assist in the coordination and delivery of co-marketing programs, asset development, and brand storytelling across channels.
Support the Senior Director in driving organizational initiatives and operational alignment across the PEB leadership team.
Assist in preparing agendas, meeting recaps, business updates, reports, and presentations for executive leadership.
Contribute to overall team efficiency through coordination of key workflows, meetings, and communications.
Provide administrative support to the team and leadership on budget management across verticals of business operations.
Monitor and report on key activities and milestones on a weekly and monthly basis.
Requirements
Bachelor’s Degree in Business, Marketing, Strategy, Communications, or a related field.
Minimum of 2-4 years experience in combination of business development and/or business development support, and/or marketing, strategy related functions.
Proven ability to work cross-functionally and manage multiple priorities in a fast-paced environment.
Strong analytical and research skills; ability to synthesize insights and present recommendations clearly.
Familiarity with integrated marketing, brand strategy, and partnership development.
Excellent written, verbal, and presentation skills with strong attention to detail.
Proficient in Microsoft PowerPoint and Excel; experience with data analytics tools is a plus.
Experience or strong interest in the music/entertainment ecosystem, or creator ecosystem is a must.
Must work well under deadline pressure with multiple time-sensitive projects simultaneously; outstanding attention to detail; adaptable and accepting of abrupt change and unforeseen challenges.
Ability to work in matrix environment and to serve as individual and team contributor.
Must be authorized to work in the U.S. and able to travel as required.
Ability to join regular evening calls with international partners.
Benefits
Comprehensive medical, prescription drug, dental, and vision coverage with coverage for spouses/domestic partners and child dependents, including access to a Health Savings Account (HSA) and Flexible Spending Account (FSA)
Employee assistance plan and comprehensive behavioral health benefits
Fertility benefits, including, surrogacy, and adoption assistance programs
Basic and supplemental life insurance for employees as well as supplemental life insurance coverage for their spouses/domestic partners and children
Voluntary benefits such as group legal, identity theft protection, accident, and hospital indemnity insurance
Short-term & long-term disability plans
Up to 12 weeks of paid parental and caregiver leave
401(k) Plan with pre-tax, Roth, and after-tax options and company match with immediate vesting
Education assistance and student loan programs
Flexible Work Arrangements, including remote and hybrid work schedules
Time off to include vacation, paid holidays, sick leave, Summer Fridays (early release), and a winter break between Christmas and New Year’s Day (based on business needs)
Referral bonuses (subject to eligibility)
Matching gift program
A wide variety of employee business resource groups (EBRGs)
Special discounts on Sony products, offered exclusively to Sony employees
Employee stock purchase plan (Sony covers commissions and fees for your Sony stock purchases made through after-tax payroll deductions
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