Hybrid B2B Marketing and Content Analyst

Posted 3 weeks ago

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About the role

  • Build and maintain the visual and verbal identity of Gocase's B2B vertical, aligned with the brand positioning.
  • Produce strategic content (visual and written) for social media, the website, presentations, emails, and commercial support materials.
  • Manage the B2B area's social media channels, including an editorial calendar, with a focus on authority and lead engagement.
  • Update and optimize corporate website communications, focusing on clarity, conversion, and customer experience.
  • Write sales copy for outbound campaigns, activations, kits, giveaways, and promotional materials.
  • Support tactical and institutional campaigns aimed at corporate audiences, during strategic dates or activations with key clients.
  • Work closely with the commercial team and SDRs to ensure consistent communication aligned with the funnel and sales messaging.
  • Contribute to the development of corporate presentations and brand narratives.

Requirements

  • Solid experience in marketing and content focused on B2B companies
  • Excellent commercial and corporate writing skills (copywriting, storytelling, branding)
  • Ability to create visual assets (Canva, Figma, or equivalents)
  • Ability to manage deliverables consistently and autonomously
  • Strategic mindset with a focus on business results (not just creative)

Benefits

  • Competitive compensation aligned with the market (CLT employment); 💰
  • Meal allowance; 🍔
  • Home office allowance; 🏠
  • Fitness allowance (GoFit); 🍎
  • Education allowance (GoStudy); 📚
  • Health insurance fully covered by the company with no co-pay for the employee; 🏥
  • Dental plan fully covered by the company with no co-pay for the employee; 🦷
  • Day off during the week of your birthday; 🥳
  • Extended maternity leave (6 months); 👩‍👦
  • Extended paternity leave (20 days); 👨‍👧
  • Employee discount on products; 🎒
  • Free Gocase products every month! 🎁

Job title

B2B Marketing and Content Analyst

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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