Marketing Specialist focusing on developing strategies and tactics for internal and external communications. Supporting commercial and regional teams with their marketing initiatives.
About the role
- Regional Marketing Services Manager overseeing marketing initiatives and business development events for Northeast offices. Collaborating with client growth teams and managing local budgets and sponsorships.
Responsibilities
- Management oversight for all Northeast office hosted marketing and business development events including but not limited to on and off-site receptions, large meetings, co-hosted events, and political fundraisers as assigned.
- Works closely with the Client Growth and Marketing Team to deliver high quality experiences for clients and guests of the Northeast offices.
- Makes recommendations to Office Managing Partner/Partner-In-Charge regarding local memberships, sponsorships and community support to maximize marketing value.
- Manages local client and community budgets as well local sports and entertainment budget. Works directly with Office Managing Partner’s/Partner-In Charge and Assistant Marketing Director to develop annual budget and monthly monitoring.
- Manages all aspects of local contributions and sponsorships including internal and external communications, payment, maximizing sponsorship benefits, ad and logo coordination and ticket/table fulfilment.
- Manages client entertainment ticket allocation and distribution. Maintains relationships with vendors.
- Utilizes marketing database for list management, event registrations and post event tracking.
- Utilizes available business development research tools to identify marketing prospects, due diligence and strategic marketing information on request.
- Communicates current event related information to the website coordinator and posts applicable event information to internal tracking documents and calendars.
- Stay abreast of PR activity & initiatives relating to assigned offices and connect lawyers with communications team and client growth members as matters/projects arise.
- Regular travel to regional offices as needed.
- Other duties as assigned.
Requirements
- Four (4) years of progressively responsible related work experience preferable including heavy event planning and coordination in a professional services industry
- Interpersonal and communication skills in order to communicate with a diverse group of attorneys, staff and clients and provide information with ordinary courtesy and tact while safeguarding confidentiality, and to effectively negotiate and represent the firm in a professional manner
- Experience in utilizing marketing databases, and a familiarity with marketing related computer tools. Proficiency in Windows, Word, Excel and Power Point.
- Work often requires more than forty (40) hours per week to perform the essential duties of the position. Also requires irregular hours and occasional travel
- Ability to organize and prioritize numerous tasks and complete them under time constraints
- Ability to proofread typed materials for grammatical, typographical and spelling errors. Excellent written and oral communication skills.
Benefits
- Additional compensation and benefits include bonus eligibility
- health/welfare benefits
- retirement plan
- paid time off
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