As Performance Marketing Manager at BLUME2000, manage SEA campaigns and support digital visibility. Collaborate on Google and Microsoft Ads while optimizing performance metrics.
Responsibilities
You manage and continuously develop our Google Ads & Microsoft Ads campaigns.
You report on search performance using relevant KPIs and derive actionable recommendations.
You maintain and optimize the product data feed as the basis for Shopping campaigns.
You brief creatives for Display & YouTube campaigns.
You continually optimize account setup and monitor online marketing trends to improve campaigns.
You support the planning and execution of Social Ads campaigns (Meta & Pinterest).
Requirements
Fluent German language skills, written and spoken (minimum C1 according to CEFR).
Degree in Communications, Business Administration/Economics, ideally with a focus on Marketing, or a comparable qualification.
At least 2 years' experience in SEA, ideally complemented by knowledge of Social Ads.
Experience in retail and/or performance marketing agency environments is a plus.
Experience with feed management tools is desirable.
Knowledge of analytics tools such as Google Analytics & Looker Studio.
Open to using AI in performance marketing and practical experience with relevant tools.
Strong analytical skills and a high affinity for numbers.
A keen eye for effective creative assets and audience-appropriate messaging.
Open to new online marketing trends and willing to actively test new tools and approaches.
Benefits
One home office day per week
Flexible working hours to support your work–life balance
Culinary perks: Complimentary breakfast and subsidized lunch in our “EssBar” at the Norderstedt office.
Modern workspaces: inspiring co-working areas and innovative, green meeting rooms.
Freedom to shape your role: flat hierarchies, an open corporate culture and exciting projects.
Floral perks: 20% employee discount plus regular seasonal cut flowers, plants and home décor items for your home.
A Wellpass membership for your health and wellbeing and attractive discounts via the Corporate Benefits platform.
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