Senior Campaign Manager at Clarion managing ICE marketing campaign strategy across multiple events. Focusing on acquisition and retention for the gaming community event.
About the role
- Marketing Campaign Manager developing and delivering data-led marketing plans at MYOB. Focused on feature uptake through integrated, multichannel campaigns across the SME segment.
Responsibilities
- Own end-to-end campaign planning, define objectives, audiences, messaging, channels and timelines to drive customer and commercial outcomes
- Deliver a test-and-learn approach (including A/B testing) to optimise creative, channels and offers
- Coordinate the development of on-brand content and messaging, tailored to customer needs
- Partner closely with Marketing, Product, Brand, Web and Digital teams to deliver integrated campaigns
- Manage campaign budgets, forecasting and spend to maximise ROI
- Track, analyse and report on performance to optimise in-flight activity and inform future campaigns
- Champion continuous improvement by sharing insights and educating stakeholders on growth opportunities
Requirements
- Relevant marketing or communications qualifications, or equivalent hands-on experience
- Campaign-led marketer with experience running integrated, product marketing campaigns (ideally in SaaS, software or eCommerce)
- Proven track record to drive acquisition and/or expansion outcomes using data, insights and experimentation
- Creative, curious problem-solver who can turn insights into clear campaign plans and test-and-learn activity
- Highly organised, with the ability to manage multiple campaigns, stakeholders and budgets
- Collaborative communicator, confident partnering with and influencing cross-functional teams
- Goal-oriented and outcomes-focused while contributing positively to team culture
Benefits
- Flexible, hybrid workplace with in-person celebrations and social events
- Financial help for home office setup
- Great corporate discounts and vouchers from top retailers
- Partnership with Sonder for team wellbeing support
- In-house training and programs, LinkedIn Learning, conferences and study assistance
- Variety of leave options including purchases leave, parental leave, domestic violence leave, transgender leave, community leave, study leave
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Marketing Campaign Manager at MYOB developing data - led marketing plans to drive feature uptake and revenue. Focusing on integrated multichannel campaigns for the SME segment.
Demand Generation leader shaping marketing strategies for Harvey’s AI products in legal services. Building scalable marketing efforts to drive awareness and revenue.
Demand Generation Lead managing SDR processes and sales strategies for B2B enterprise solutions company. Building effective sales pipelines and mentoring team members in performance optimization.
Paid Social Marketing Manager optimizing paid social campaigns for the largest online pharmacy. Develop strategies, manage budgets, and ensure compliance in a hybrid work environment.
Digital Consultant focusing on Performance Marketing at trafficdesign GmbH. Develop performance strategies and lead effective digital advertising campaigns
Performance Marketing Manager at Jil Langwost GmbH focusing on digital marketing solutions for financial and insurance providers. Responsible for client campaign performance and project coordination in a hybrid work environment.
Demand Generation Director at S&P Global leading marketing initiatives for revenue growth across teams. Collaborate with various departments to create customer - centric strategies for capital markets solutions.
Paid Media Associate at Boll & Branch, focusing on customer acquisition through various media channels. Assisting in campaign launches, optimizations, and reporting insights within a hybrid work environment.
Demand Generation Manager at Ideagen executing multi - channel marketing campaigns. Working in Sydney to boost awareness and generate pipeline growth across APAC.