DTC Performance & Growth Marketing Manager at Blueair, driving direct - to - consumer growth and executing full - funnel media strategies for innovative air purification products.
About the role
- Senior Manager of Revenue Growth Management driving profitable growth across Clorox’s portfolio. Responsibilities include pricing strategy, trade optimization, and cross-functional collaboration.
Responsibilities
- Pricing & Pack Strategy: Develop and execute pricing strategies aligned to category roles, brand positioning, and competitive dynamics
- Trade & Promotion Optimization: Drive trade investment effectiveness across EDLP and High-Low channels
- Assortment & Mix Management: Optimize SKU assortment based on profitability, velocity, and strategic role
- Cross-Functional Leadership: Act as a strategic partner to Business Units, Sales, Finance, and Supply Chain
- Capability Building & Governance: Champion RGM best practices and tools across the organization
Requirements
- Bachelor’s degree in Business, Economics, Finance, or related field
- 7–10+ years of experience in CPG, consulting, or related field
- Deep experience in pricing, trade promotion, or revenue management
- Strong analytical skills (econometrics, elasticity modeling, scenario simulation)
- Proven ability to influence cross-functional stakeholders and senior leaders
- Preferred MBA or advanced degree
- Experience with trade promotion management (TPM) and advanced analytics tools
- Familiarity with syndicated data sources (e.g., Nielsen, IRI/ Circana, Stackline)
Benefits
- robust health plans
- a market-leading 401(k) program with a company match
- flexible time off benefits (including half-day summer Fridays depending on location)
- inclusive fertility/adoption benefits
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