Market Intelligence Analyst generating actionable insights from data and supporting strategic decisions. Collaborating with Sales, Marketing, and Product teams in a hybrid working environment.
Responsibilities
Map the market and competitors, identifying strategic opportunities and risks.
Analyze commercial performance data and customer behavior to generate actionable insights.
Build BI dashboards and reports, ensuring accuracy and clarity of information.
Monitor market, economic, and industry trends that impact the business.
Prepare market potential studies and customer segmentation.
Support Sales, Marketing, and Product teams with analyses that inform strategic decisions.
Conduct quantitative and qualitative research, both internal and external.
Produce predictive analyses and statistical models to anticipate scenarios.
Present results and executive recommendations, translating data into strategic narratives.
Ensure governance and reliability of data sources, continuously improving information sources.
Requirements
Bachelor's degree in Business Administration, Industrial Engineering, Statistics, Marketing, or related fields.
Experience with Power BI.
Knowledge of data manipulation and database handling.
Experience with report automation and data integration.
Ability to build predictive analyses (advanced Excel; Python, R, or similar).
Knowledge of market research and customer satisfaction methodologies.
Data storytelling skills — able to translate analyses into strategic narratives.
Good communication skills and business acumen when working with cross-functional teams.
Investigative, curious, and proactive profile, always seeking the "why" behind the numbers.
Benefits
Health and dental plans
Zenklub: mental health and wellness platform, including psychological counseling
Casa da Saúde: general medical and dental consultations, plus clinical exams
Gympass
On-site cafeteria
Pharmacy discounts
Medical Emergencies: agreement with the health plan for home or telephone care
Semi-flexible hours
Hybrid work
Daycare assistance and maternity kit
Discounts at Universidade Positivo (UP) — for employees and dependents
Saber Mais: Professional Development Portal
Discounts at Colégio Positivo for employees' children
Performance-based bonus (PPR)
Good Card: accepted at over 130,000 establishments
Life Insurance
Payroll-deductible loan (consigned loan)
Transportation voucher or parking
Parceiro Positivo: website with discounts on our products
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