Hybrid Marketing Manager, SDR Operations

Posted 2 weeks ago

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About the role

  • Marketing Operations Manager optimizing HubSpot CRM platform performance and SDR workflows for fintech growth. Collaborating with various teams and empowering talent in a fast-paced environment.

Responsibilities

  • Administer and maintain key SDR operational tools; including Salesforce, Gong, Clay, and Nooks to ensure data integrity, seamless integrations, and optimal performance
  • Create, update, and optimize SDR workflows, lead scoring models, sequencing logic, and automation processes to enhance prospecting efficiency and conversion
  • Develop and manage lead enrichment, routing, and segmentation processes, ensuring SDRs receive high‑quality, actionable prospect data aligned with campaign and pipeline goals
  • Collaborate closely with Marketing, ABM, Events, and Content teams to streamline lead handoff, improve funnel hygiene, and ensure consistent end‑to‑end prospect experience
  • Identify and implement SDR process improvements across systems, outreach workflows, and reporting to drive higher productivity and operational scalability
  • Monitor and report on SDR performance metrics, tool utilization, pipeline contribution, and workflow effectiveness to support data‑driven decision‑making
  • Partner with SDR leadership to ensure lead data, insights, call intelligence, and activity metrics from Gong, Clay, Nooks, and Salesforce are accurately captured, analysed, and leveraged
  • Provide training, onboarding, and ongoing enablement to SDRs and Marketing team members on best practices across Salesforce, Gong, Nooks, Clay, and related operational processes
  • Serve as the primary point of contact for SDR‑related tooling issues, system improvements, troubleshooting, and cross‑team operational alignment

Requirements

  • Basic familiarity with core SDR tools such as Salesforce, Gong, Clay, or Nooks, with a strong willingness to develop deeper expertise
  • Understanding of SDR workflows, sequencing, and lead management fundamentals, with interest in learning how to optimise these processes
  • Some exposure to data enrichment, segmentation, or prospecting tools, or eagerness to learn how they support SDR efficiency
  • Ability to work collaboratively with SDRs, Marketing, and cross‑functional teams to support smooth lead flow and handoffs
  • Curious, analytical mindset with the ability to learn how to interpret performance metrics and identify areas for improvement
  • Clear and confident communication skills, with the desire to grow into providing support, training, or documentation as needed
  • Proactive approach to problem‑solving and enthusiasm for learning new systems, workflows, and best practices in SDR Operations

Benefits

  • Private Medical Insurance
  • Employee Assistance Programme (EAP)
  • Matched Pensions Plan up to 5%
  • Income protection
  • 25 days annual leave
  • Enhanced parental leave

Job title

Marketing Manager, SDR Operations

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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