Hybrid Event Sponsorship Sales Executive

at Key Media

• Job title: Event Sponsorship Sales Executive
• Job type: Full Time
• Experience level: Junior, Mid level
• Salary: CA$120,000 - CA$130,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Toronto, Canada

About the role

• Business Development Executive at Key Media generating sponsorship revenue for innovative business events. Engaging in sales activities and client relationships in the North American market.

Responsibilities

• Driving the commercial development of virtual and face-to-face events
• Selling sponsorship packages for B2B events across the North American region
• Applying Key Media sales methodology to close deals
• Developing long-term relationships with sponsorship clients via the telephone, virtual and in person meetings
• Pitching and tailoring sponsorship opportunities to clients
• Cultivating new business opportunities and managing existing accounts

Requirements

• Minimum 1-2 years of proven business sales experience, ideally in events or sponsorship sales, but open to related fields (media, advertising, or partnerships).
• Degree-level education is advantageous but not essential. A positive attitude and passion for sales can stand out just as much as academic credentials.
• Demonstrated ability to prospect, pitch, and close deals.
• Strong negotiation skills and experience managing the full sales cycle from lead generation to closing.
• A keen interest or experience in large-scale festivals, entertainment, or corporate events is preferred but not mandatory.
• Excellent verbal and written communication skills.
• Confidence in presenting to senior decision-makers and building long-term relationships.
• Comfortable using CRM systems, prospecting tools, and working in a data-driven environment to meet sales targets.
• Ability to think outside the box to identify new sponsorship opportunities and develop creative sales pitches.
• A collaborative mindset, able to work across departments, but also self-motivated to drive personal and team goals.
• Enthusiastic, resilient, and results-driven with a genuine passion for the events industry.
• We value initiative and the ability to learn quickly on the job.

Benefits

• Health and dental
• Flexible work – hybrid, flexible working hours with access to vibrant downtown Toronto office
• Training- E-learning support through LinkedIn learning
• EAP –free access to confidential counselling service
• Extra vacation time– earn an extra day of paid vacation for each year that you work for us
• Volunteer leave– one paid day per year to engage in volunteering activities
• Rewards -Access to great employee recognition programs, including quarterly awards, vouchers and travel incentives
• Competitive salary and package
• Global travel and career opportunities