Hybrid Senior Product Marketing Manager

Posted 16 hours ago

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About the role

  • Senior Product Marketing Manager defining market strategies for a B2B maritime tech startup, leading segmentation, storytelling, and competitive clarity efforts.

Responsibilities

  • Segmenting and defining our market
  • Creating the Harbor Lab story and building value propositions
  • Producing sales enablement material
  • Mapping competitors and maintaining competitive clarity
  • Leading the thinking on packaging and pricing
  • Running launches as company-wide readiness moments
  • Conducting structured discovery for emerging segments
  • Owning win/loss, churn analysis and CS intelligence

Requirements

  • 7–10+ years in PMM or GTM strategy roles in B2B SaaS, ideally where you built or rebuilt PMM from scratch.
  • Commercially minded operator who has built PMM in global B2B SaaS (narrative, GTM structure, scale).
  • Experience shaping segment-level GTM plans and owning launches that moved the numbers.
  • Strong collaborator and facilitator; excellent writing/storytelling; comfortable with data (SQL/BI a plus) and financial framing (ROI/TCO).
  • Bonus points if you have:
  • Maritime/logistics/fintech background; pricing & packaging experiments
  • Building product marketing from scratch
  • Experience localizing across EMEA/APAC

Benefits

  • Attractive compensation package based on experience and skillset
  • 30 days of paid annual leave
  • Comprehensive private health insurance coverage for your entire family
  • Hybrid way of work
  • Yoga classes, Life Coach, Running Coach and Kick-Boxing Sessions
  • Cool start-up environment (with swag, and much more)

Job title

Senior Product Marketing Manager

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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