Insight Activation Manager responsible for translating customer data into actionable marketing strategies. Drive customer retention through analysis and collaboration within teams in the United Kingdom.
Responsibilities
We’re looking for an Insight Activation Manager—someone commercially curious, analytically sharp, and action-oriented.
You’ll turn complex customer data into meaningful insights, then translate those insights into clear, impactful plans across our marketing and retail channels.
You’ll be the bridge between customer understanding and commercial activation: uncovering the “so what” and shaping “what we should do with it.”
This role sits at the heart of our Customer Retention strategy. Your work will deepen our understanding of customer behaviours, segments, and cohorts, helping us drive repeat purchase, frequency, average order value, and ultimately Customer Lifetime Value.
Reporting into the Head of Retention, you will be a thorough analyst, a confident communicator, and someone who can influence, collaborate, and inspire action across teams.
Requirements
Experienced in customer analysis, ideally in a retail or consumer-focused environment.
Strong understanding of multi-channel marketing and how different channels influence customer behaviour.
Comfortable working with large datasets, with the ability to translate complexity into clarity, using different techniques like SQL, cohort analysis, regression, propensity analysis or lifetime value analysis.
Actionable insight - able to integrate data and use it to drive actions which positively impact customers and the business
Data story teller - able to use data and visualisations to make impact and communicate to a range of stakeholders
Hands-on experience using a Customer Data Platform (CDP) for analysis and reporting—Bloomreach experience is a strong advantage.
Segmentation - able to use segmentation techniques to identify customer groups to increase impact
A genuine passion for customer experience and doing what’s right for the customer.
Inquisitive, quick to learn, and comfortable in a growing and evolving environment.
Excellent communicator able to work effectively with stakeholders at all levels, influencing decisions with confidence.
Benefits
💰Salary is £45,000 per annum
🤩Total value of our perks is worth **£3,000+ per year**
🅿️ Free parking on-site
💪 Free gym access on-site
☕ Unlimited coffee and tea throughout the day
🍰 Free fresh fruit and cake daily
🍴 Subsidised meals - breakfast and lunch
🏢 Hybrid Working: 3 days in our inspiring ProCook HQ, 2 days flexible remote
🏆 Opportunity to work with a passionate team
🎁 Generous colleague discount - 40% off to spend in store or online + 30% for friends and family
🌍 2 x Annual paid volunteering days
📞 Employee Assistance Programme
👥 Friends and Family Referral Scheme
🏖️33 Days Annual Leave (including bank holidays)
💰 Discretionary bonus scheme of up to 15%
**🅱️ **B Corp certified company committed to ethical practices and sustainability
🥇 A company recognised as a Great Place to Work for 4 consecutive years
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