Marketing Operations Manager managing marketing technology ecosystem for healthcare solutions. Ensures data processes and sales alignment for effective revenue growth.
Responsibilities
Own the entire marketing technology ecosystem
Ensure infrastructure, data, processes, and reporting run seamlessly
Manage Salesforce Account Engagement administration and data governance
Build scalable processes to enhance data integrity
Partner with Sales Ops to optimize lead flow
Serve as primary administrator for Salesforce Pardot/Account Engagement
Oversee marketing database governance
Develop lead scoring and grading models
Lead the campaign operations framework for attribution and optimization
Build and maintain dashboards for funnel conversion and reporting
Requirements
BS Degree or higher in Marketing, Business, Analytics, Communications, or related field
7–10+ years of progressive experience in Marketing Operations, Revenue Operations, or related roles
Advanced expertise in Salesforce and Account Engagement (Pardot) required
Certification preferred
Strong background in campaign management, data governance, reporting, and process optimization
Experience managing MarTech platforms including 6sense, Google Analytics, CMS tools, scheduling systems, and reporting tools preferred
Healthcare IT or B2B technology experience preferred
Demonstrated experience leading and developing teams
Marketing Operations & Compliance Lead enhancing Sanofi's marketing strategy execution through optimized content operations and compliance. Collaborates with local teams to build a compliant and efficient content engine.
Junior CRM and Marketing Automation Manager at made2GROW GmbH optimizing customer data and managing email marketing campaigns. Working in a hybrid environment based in Cologne, Germany.
Marketing Automation Specialist at Lafayette Federal Credit Union optimizing HubSpot suite to drive marketing and sales initiatives. Focus on enhancing member engagement and streamlining member journey.
Senior Manager leading regional field marketing operations at Lithia & Driveway. Driving marketing strategies to enhance customer loyalty and dealership performance across multiple locations.
Senior Manager for Retail Marketing Operations driving dealership performance through innovative strategies. Collaborating with leaders to boost customer loyalty and long - term growth across dealerships.
Marketing Operations Lead improving marketing technology at CV - Library. Responsible for optimizing marketing tech stack and collaborating across teams to enhance performance and growth.
Senior Manager, Marketing Operations at Litera driving marketing performance and operational excellence through technology and data analytics. Leading scalable growth across the marketing organization and collaborating with cross - functional teams.
Experiential Marketing Operations Specialist at Findasense managing budgeting, invoicing, and payment processes for experiential marketing initiatives. Collaborating with teams and partners across various functions.
Marketing Automation Manager at Novo Nordisk ensuring efficient execution of multichannel campaigns. Driving adoption of WhatsApp and SMS while managing day - to - day operations.
Senior Manager leading marketing operations to drive customer engagement and optimize strategies for BWH Hotels. Collaborating with teams to enhance marketing capabilities using Adobe tools.