Marketing Operations Specialist in charge of executing and optimizing marketing automation and lifecycle programs for a SaaS company. Support campaign infrastructure, ensure data integrity, and improve operational workflows.
About the role
- Marketing Operations Lead guiding marketing expenses through tech stack management and data insights. Collaborating across marketing, sales, and leadership at startup focused on venture capital.
Responsibilities
- Own the marketing tech stack and roadmap, evaluating new tools and replacing what isn't working as the function evolves.
- Serve as the source of truth on marketing performance, building dashboards and measurement systems that surface what's working and what's not.
- Translate performance data into executive-ready narratives that enable confident investment decisions.
- Reimagine marketing ops for where the function is going, using AI-native workflows and novel instrumentation rather than standard playbooks.
- Develop market intelligence that informs strategy and tactics, using internal data, public filings (Form D / ADV), and competitive analysis to identify growth opportunities and advise on market positioning.
Requirements
- You've built or rebuilt marketing ops systems and personally ship dashboards, integrations, and workflows. Marketo experience is required, but we care more about your instinct for what to measure and why.
- You're both analytical and creative simultaneously — You can look at a funnel and see what's missing, work with messy data, and turn it into defensible insights that guide executive decisions.
- You operate across wide altitude without friction — investment strategy at 10am, Marketo debugging at 2pm, motivated by solving problems rather than managing teams.
- You have deep enthusiasm for what AI unlocks for this function, and ideas about what to build first.
Benefits
- We support your life both in and outside of work.
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