Director of Marketing Operations at Create Wellness overseeing integrated marketing campaigns. Collaborating across functions to ensure efficiency and effectiveness in campaign execution and reporting.
About the role
- Marketing Operations Manager at Jump, building scalable marketing processes and analytics tools. Overseeing tech stack and cross-functional partnerships to drive predictable revenue.
Responsibilities
- Own and optimize the marketing tech stack (e.g., CRM, marketing automation, attribution, analytics tools)
- Partner closely with Sales Ops / RevOps to ensure clean data flow across the funnel
- Lead implementation, integration, and ongoing optimization of tools and platforms
- Define and maintain funnel metrics from lead → MQL → SQL → revenue
- Build dashboards and reporting that drive decision-making (not vanity metrics)
- Own attribution models and performance measurement across channels
- Ensure data integrity, governance, and documentation
- Design scalable marketing processes (campaign planning, launches, lead routing, SLAs)
- Improve operational efficiency through automation and clear workflows
- Create playbooks and documentation to support a growing team
- Partner with demand gen, content, and product marketing to operationalize campaigns
- Manage campaign setup, QA, segmentation, and post-launch analysis
- Enable experimentation through testing frameworks and performance insights
- Act as a strategic partner to Sales, Customer Success, Finance, and Product
- Translate business goals into operational requirements
- Help align GTM teams around shared definitions, metrics, and outcomes
Requirements
- 4–7+ years of experience in Marketing Operations, Revenue Operations, or Growth Ops
- Deep experience with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo)
- Strong analytical skills and comfort working with data, dashboards, and reporting
- Proven ability to design processes that scale
- Experience partnering with Sales Ops / RevOps in a B2B environment
- Experience at a high-growth startup (Series A–C) preferred
- Familiarity with attribution tools, CDPs, or BI tools (e.g., Looker, Tableau, Amplitude)
- Understanding of PLG or hybrid sales motions
- Experience supporting both inbound and outbound motions
Benefits
- Equity
- Medical, dental, vision benefits
- 401k available
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