Hybrid Strategist – GTM, Business Development

at Cornspring

• Job title: Strategist – GTM, Business Development
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, London, United Kingdom

About the role

• Go-to-market Strategist at Cornspring, driving global growth with data-driven insights and commercial strategies in FinTech. Collaborating to design impactful go-to-market strategies for Family Offices and institutional clients.

Responsibilities

• You will be responsible to drive Cornspring’s global growth by converting our market intelligence and capabilities into structured commercial opportunities.
• You will design and operationalise go-to-market strategies across all facets of engagement from Family Offices, Institutional, and Advisory ecosystems and support leadership in translating data into revenue, partnerships, and brand authority.
• This role sits at the intersection of intelligence, growth design, and commercial activation, so you will be operating as both:
• Architect:
• Build and maintain the integrated GTM plan
• Define and map focus markets, client archetypes, and channel plays (direct, partnerships, strategic advisors)
• Synthesize sector trends, peer positioning, and TAM/SAM analyses into quarterly GTM briefs
• Operator:
• Turn insights into targeted outreach, account plays, and enablement content
• Identify, qualify, and advance commercial opportunities across target regions
• Maintain structured engagement pipelines
• Collaborate with marketing and data teams to build insight decks, case studies, and structured proposal templates

Requirements

• You will need a solid experience in business development: relationship management, pipeline structuring, early-stage partnership cultivation.
• You will need relevant experience in using strategic insights: market mapping, segmentation, TAM/SAM sizing, commercial scenario planning.
• You will need to be “data-fluent”: comfortable working with data, market datasets, and intelligence summaries.
• You will need strong skills in storytelling & communication: exceptional synthesis, writing, and presentation abilities for high-level audiences.
• Nice to have: knowledge of the family Office ecosystem, Private Capital, UHNW wealth management, or institutional fintech.

Benefits

• Competitive salary and benefits.
• Hybrid working: 2/3 days a week at the office.
• Being part of a revolutionary movement in Family Office technology.
• Working with cutting-edge AI and data technologies.
• Challenging projects that make a real impact to our sector.