Marketing Specialist focusing on developing strategies and tactics for internal and external communications. Supporting commercial and regional teams with their marketing initiatives.
About the role
- Stage en marketing opérationnel contribuant à la visibilité et performance des offres CMA CGM. Collaboration avec diverses équipes pour soutenir les actions marketing.
Responsibilities
- Contribuer au déploiement des actions de marketing opérationnel
- Participer à la conception et à la mise en œuvre des plans d'actions marketing : campagnes promotionnelles, communication, digital, événements, salons
- Créer et mettre à jour les supports marketing : flyers, brochures, newsletters, contenus digitaux, pages web
- Collaborer avec les équipes Marketing Digital, Communication, et les équipes commerciales
- Contribuer à l'animation continue des campagnes marketing
- Assurer une veille concurrentielle, marché et sectorielle
- Participer au suivi de la performance des actions marketing (KPI, reporting simple)
Requirements
- Issu(e) d'une formation supérieure de type Master 1 ou 2 en Marketing, Communication, École de Commerce ou équivalent
- Une première expérience en marketing appréciée (stage ou alternance)
- Maîtrise des bases du marketing : étude de marché, CRM, communication multicanale, marketing digital
- Aisance en création de contenus : Canva, Adobe Express ou tout autre outil graphique
- Aisance analytique : savoir manipuler des données simples, interpréter des insights, structurer des recommandations
- Excellentes compétences rédactionnelles et bonne communication
- Bon sens de l'organisation, rigueur et proactivité
- Maîtrise des outils bureautiques (Excel, PowerPoint)
- Anglais courant
- Curiosité et créativité, esprit d'initiative.
Benefits
- Environnement de travail exceptionnel
- Opportunité de jouer un rôle dans la transition énergétique
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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