Senior Marketing Manager leading integrated marketing strategy for Black & Veatch's Public Agencies & Utilities client segment. Focused on water leadership and adjacent emerging needs with cross - functional collaboration.
About the role
- Partner Marketing Manager at Abacum, enhancing market reach through partner-led initiatives against the backdrop of finance technology. Engaging collaboratively with partners to execute impactful marketing campaigns.
Responsibilities
- Own partner enablement and activations from planning through execution
- Design and ship partner-led co-marketing initiatives focused on brand and demand awareness
- Work directly with partners to develop joint campaigns, content, webinars, and events
- Interview partners and customers to create credible, partner-driven narratives
- Translate Abacum’s positioning into partner-ready messaging, assets, and programs
- Define partner activation plans for launches, announcements, and thought leadership
- Coordinate partner participation in webinars, events, and content programs
- Ensure Abacum is consistently and clearly represented across partner channels
- Manage timelines, approvals, and delivery across multiple partners and stakeholders
- Measure impact across reach, engagement, and partner-influenced pipeline
Requirements
- 3–5 years of experience in partner marketing, product marketing, or ecosystem marketing
- Experience managing partner programs with 50+ partners
- Preferred experience in FP&A, finance, or accounting technology
- Proven experience running hands-on co-marketing and brand awareness programs
- Confidence communicating directly with partners, including interviews and derivative content creation in partnership with content marketing
- Strong execution and project management skills
- Comfortable operating across multiple partners and priorities
- Highly organized, proactive, and comfortable operating in ambiguity
Benefits
- Competitive compensation including equity package
- Competitive vacation policy
- Access to Meditopia
- Hybrid working model and flexible working hours
- Personal development including language courses
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