Paid Advertising Team Leader responsible for B2B performance marketing across multiple channels. Driving lead generation and optimizing advertising spend with data - driven strategies in a hybrid role.
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Hybrid Working Student Performance Marketing – Meta, TikTok
Posted 4 months ago
About the role
- Performance Marketing Student developing campaigns for brands like Vodafone and Deichmann. Analyzing data to optimize social media ads on platforms like Meta and TikTok.
Responsibilities
- Campaign development and optimization – You plan, implement and optimize social media ads on platforms such as Meta and TikTok to achieve maximum performance for our clients.
- Data analysis & optimization – You continuously analyze campaign performance using relevant KPIs and derive concrete measures to improve results.
- Reporting & insights – You prepare accurate reports and share key insights with the creative team to continually improve our strategies.
- Strategic delivery – You develop targeted distribution strategies to ensure our clients’ brand messages are communicated clearly and effectively.
- Trend spotting & competitor analysis – You keep track of the latest trends, analyze competitors and identify new opportunities to evolve and scale campaigns.
- Collaboration & communication – You work closely with our internal teams and maintain regular communication with clients and partners to implement successful campaigns together.
Requirements
- Initial experience in performance marketing – You have basic knowledge and hands-on experience in performance marketing.
- Expertise in social media ads management – You are experienced in using the Meta and TikTok ad managers and are familiar with social media advertising.
- Analytical skills – You demonstrate strong analytical abilities and are proficient in Excel or comparable tools for detailed campaign data analysis.
- Audience understanding – You have a good sense of target audience needs and behavior and can address them effectively.
- Communication & team spirit – You can communicate complex information clearly and work efficiently both independently and as part of a team.
- Structured working style – You work in a solution-oriented, structured and results-focused way and keep an overview even on demanding projects.
Benefits
- Above-average salary
- 16 days of vacation
- Choice between a Deutschlandticket, WellPass or Pluxee subsidy
- Regular team events and off-sites
- A motivated and dynamic team where it’s never boring
- We support your individual development and help you grow in your role
- Our office is just a 3-minute walk from Frankfurt Hauptwache and offers an inspiring environment with a rooftop for flexible use
- You also have the option to work from home (hybrid)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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