Senior Paid Social & Programmatic Specialist executing tactical and strategic digital marketing for integrated marketing communications agency. Managing programmatic campaigns and collaborating with cross-functional teams in a fast-paced environment.
Responsibilities
Act as the primary coordinator of administrative deliverables and support for all Paid Social & Programmatic team members
Capable of self-management of time while working across multiple workstreams
Day to day engagement, collaboration, and partnering with internal teams and client teams will be required
Able to traffic, plan, buy, optimize and report on numerous programmatic media channels
Understand technical programmatic strategy, algorithmic understanding/optimizations for each platform
Share campaign performance in a cohesive way that gives an actionable outcome and deep analysis
Requirements
Bachelor’s Degree (Business, Marketing, or Management Degrees preferred)
1-3 years of Digital Marketing Experience, Paid Social, Programmatic Display, Direct Buys, Ad trafficking, and/or related experience
Strong grasp of numbers and comfort with data analysis and reporting
Strong Microsoft Suite proficiency (Excel, Word, PowerPoint, Outlook, and Teams), with heavy focus on Excel
Experience with channel-specific management and reporting platforms
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