Senior Manager for Programmatic Media & Performance Marketing in a creative agency focusing on comprehensive brand strategy. Managing campaigns and developing innovative digital marketing solutions with a top client.
About the role
- Media Associate managing Paid Social channel for Kate Spade New York. Leading strategy execution to drive sales and increase customer growth.
Responsibilities
- Manage Paid Social channel
- Lead execution of the overall strategy to drive sales, increase ROAS, and fuel new customer growth
- Monitor paid social campaigns in Meta, perform daily QA, monitor budgets & test, and provide sub-tactics & creatives optimization recommendation
- Contribute to the process of briefing and approving creative assets through the creative team
- Provide weekly, monthly and quarterly recap of channel performance and key learnings
- Support financial accrual and invoicing submission processes
- Collaborate with internal teams for all launches and promotional activity
Requirements
- Bachelor’s Degree
- 2-3 years of specialized experience in paid social, ideally with a recognized brand in retail/fashion or at an agency
- Expertise in standard industry reporting and key paid social tools, i.e. Meta, Google Analytics
- Experience in Marpipe is a plus
- Ability to understand all key marketing metrics and paid social sub-tactics performance
- Analytical mindset with strong ability to interpret data and surface insights
- Strong verbal and written communication skills
- Excellent organizational skills
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401 (K)
- Paid Paternity and Maternity leave
- Commuter Benefits
- Disability insurance
- Tuition assistance
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Senior Performance Marketing Lead executing and managing campaigns across multiple platforms for a global communications agency. Focused on developing strategies for First - Time Deposits and delivering insights to stakeholders.
Paid Media Specialist responsible for driving paid media strategies and guest acquisition at ARC'TERYX. Collaborating with regional and global teams to execute marketing campaigns in EMEA.
Growth Marketing Associate supporting paid media and content marketing initiatives for Fred Astaire Dance Studios. Collaborating with teams to advance corporate and studio priorities in a hybrid work environment.
CRM Campaign Manager at home24 driving engagement and revenue through impactful CRM campaigns. Managing newsletters, customer journeys, and data analysis to optimize performance in e - commerce.
Senior Paid Search Manager driving Search efforts in the NAM region for Workday. Responsible for budget allocation, campaign optimization, and strategic partnerships to achieve targets.
Demand Generation Manager overseeing end - to - end strategy and execution of marketing programs at LILT. Collaborating with Sales and Marketing Operations to drive pipeline and revenue.
Head of Performance Marketing responsible for scaling E - Commerce efforts in the beauty sector. Leading a team to optimize performance across various channels including Meta, TikTok, and Google.
Dutch Google Ads Specialist focusing on client onboarding and performance optimization for Google Ads in a hybrid role. Seeking Dutch - speaking professionals with sales or marketing experience.