Hybrid Senior Demand Generation Manager

Posted 2 weeks ago

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About the role

  • Design, implement, and optimize multi-channel demand generation campaigns across the entire buyer's journey.
  • Develop new lead acquisition channels while partnering with lifecycle and sales teams to create and optimize conversion paths.
  • Collaborate across product marketing, lifecycle marketing, events, and sales to ensure a coordinated and seamless buying journey.
  • Create targeted demand generation campaigns for the U.S. market alongside scalable digital initiatives.
  • Monitor and analyze KPIs across existing and new activities to identify opportunities for additional investment or strategic reallocation.
  • Execute with a hands-on approach, working across internal teams and external vendors to accelerate demand generation initiatives.

Requirements

  • 8+ years of experience in B2B demand generation or related marketing roles.
  • A proven track record of developing and executing successful demand generation campaigns with measurable results.
  • Experience with both sales-led and product-led growth motions.
  • A “get it shipped” attitude that lets you work across teams to put new, cross-functional activities into the market while emphasizing business impact.
  • Familiarity with marketing and analytics tools such as Looker, Adobe Analytics, ZoomInfo, and ActiveCampaign.

Benefits

  • Comprehensive Health & Wellness: Top-tier benefits package that includes a fully-covered High Deductible Health Plan (HDHP), complimentary access to telehealth services, and a free subscription to Calm.
  • Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities in a fast-growing organization.
  • Generous Paid Time Off: Recharge and take the time you need to maintain work-life balance with open PTO.
  • Total Rewards: Generous 401(k) matching with immediate vesting, quarterly perks with commuter and lunch benefits for hub based employees or a stipend for remote workers, and a four-week paid sabbatical with bonus after five years.
  • Collaborative Culture: Work alongside brilliant, passionate colleagues in an environment that values innovation, teamwork, and mutual support.

Job title

Senior Demand Generation Manager

Job type

Experience level

Senior

Salary

$158,040 - $193,160 per year

Degree requirement

Bachelor's Degree

Location requirements

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