Vice President managing paid media strategies for Dairy Management Inc. Leading campaigns across retail media networks and e - commerce platforms for the dairy industry.
About the role
- Paid Social Account Manager/Strategist at Clarity, a global digital marketing agency. Managing campaigns and optimizing performance for B2B clients across social platforms in a hybrid work environment.
Responsibilities
- Managing and optimising client campaigns across social platforms - such as LinkedIn, Meta, Reddit and YouTube - predominantly and at least one other channel
- Analysing data and providing insights to drive campaign performance against KPIs
- Developing and executing Testing and Optimisation Roadmaps
- Building and maintaining relationships with client contacts, internal stakeholders and external vendors
- Ensuring our social activity aligns with and supports the wider digital strategies
- Client reporting and demonstrating ROI
- Looking at the “Big Picture” for our clients, identifying ways to continually improve and deliver best-in-class biddable media campaigns
Requirements
- Solid paid social experience (up to planner or senior exec level) plus experience in one other channel, including hands-on management in-platform
- Understanding of Analytics packages such as CM360, Adobe Analytics et al
- Agency-side experience managing multiple client accounts
- An analytical mindset and comfortable crunching the numbers
- Experience with landing pages and conversion optimisation is a bonus
- Leading external calls and meetings
- Passionate about learning and development (with our support)
- Experience in working with B2B technology or SaaS companies would be considered an advantage as would an understanding of the wider B2B digital marketing landscape, but these are not essential
- Appetite for coaching, mentoring and developing junior team members.
Benefits
- Private Medical Insurance: Get the care you need when you need it.
- Enhanced Family Leave: Welcoming a new child is a special time that deserves special attention.
- Clarity Cares Time: Appointments and emergencies don't have to eat into your PTO.
- Employee Assistance Program (EAP): Confidential support for personal and professional challenges.
- Wellness Fund: Invest in your health and happiness.
- Cycle to Work Scheme: Support for a healthier commute.
- Volunteer Time Off: Giving back is good for the soul.
- Clarity Compass: Internal employee committee helping ensure we’re walking our talk, especially on issues close to our heart - DEI, Environmental Impact, Employee Wellbeing and Community Engagement.
- Unlimited Holiday: Because who doesn't love time off?
- Sabbatical Program: Even more time off after five years!
- Summer Fridays and Winter Break: Enjoying life is important.
- Flexible Working Program: Life happens, and we can help you adapt.
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