Freelance Performance Marketing Manager specializing in football brands for LOOP, driving performance marketing strategies and collaborating with internal teams. Using data-driven insights to optimize campaigns.
Responsibilities
Develop and manage performance marketing campaigns for football brands
Utilize deep football insight and paid media expertise
Work collaboratively with internal teams while maintaining independence
Analyze and optimize campaign performance using data-driven strategies
Communicate results and strategies effectively with stakeholders
Requirements
Own Football-Focused Performance Work: Apply strong knowledge of football culture, leagues, players, and fan behavior to guide media decisions and campaign setups.
Manage and Optimize Paid Media: Plan, launch, and optimize campaigns across Meta and Google Ads, ensuring efficiency and performance throughout projects.
Turn Data into Action: Monitor KPIs, audiences, and results, translating performance data into clear insights and optimization opportunities.
Support Reporting and Insights: Contribute to reports and presentations that make media performance understandable and relevant within a football context.
Collaborate Seamlessly with LOOP Teams: Work closely with creatives, strategists, and analysts to align storytelling, media execution, and performance goals.
Deliver Immediate Impact: Join LOOP as a freelancer for an initial engagement of approximately 1-3 months, contributing hands-on from day one.
Operate Independently as a Freelancer: Take ownership of your scope, communicate confidently in client and internal touchpoints, and act as a reliable extension of the LOOP team.
Job title
Freelancer – Performance Marketing Manager, Football
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