Creative strategist leading paid social advertising campaigns at Newform, a performance marketing agency for tech brands. Collaborating with creators and data analytics to optimize ad content.
About the role
- Editorial & Creative Lead overseeing content strategy and creative operations for BetWarrior Brazil. Leading high-performing teams and optimizing brand engagement in the gaming industry.
Responsibilities
- Champion the editorial and content strategy
- Cultivate and lead a dynamic ecosystem of top-tier creators, media, and editorial partners
- Elevate brand storytelling through meticulous supervision of creative production
- Strategically partner with the Growth Manager to optimize content
- Forge strong alignment with Regional Communications and Social Media teams
- Demonstrate measurable impact on awareness, engagement, and acquisition
Requirements
- 7–10 years in brand/editorial/content roles
- Exceptional track record in conceiving and executing editorial/content strategies and integrated 360° campaigns
- Profound grasp of Brazilian culture and leading platforms (YouTube, Instagram, TikTok, X, Twitch)
- Proven expertise in cultivating and managing top-tier creators/influencers and forging strategic media/editorial partnerships
- A fiercely data-driven mindset
- Fluency in English and/or Spanish
- Bonus: Experience in sports, entertainment, tech, or iGaming
Benefits
- Flexible work arrangements • Professional development
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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