Hybrid Digital Growth and Performance Marketing Manager

Posted last month

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About the role

  • Own the global digital growth strategy across SEO, SEM, paid social/retargeting, CRO, and experimentation to drive qualified pipeline and revenue.
  • Own and optimize the inbound funnel end-to-end: web/landing pages, content offers, HubSpot scoring/routing, and SDR SLAs to lift MQL→SQL conversion and velocity.
  • Build always-on performance measurement: define KPIs, attribution, CAC/ROAS, and dashboards (e.g., GA4/BI); reallocate budgets by channel/region based on impact.
  • Lead AI initiatives, automations, and AIO to improve discovery, personalization, and conversion; apply technical SEO and structured data to boost AI-era and traditional search visibility.
  • Manage website health and multilingual SEO (technical hygiene, schema/JSON‑LD, internal linking, localization quality) to increase organic quality and conversion.
  • Partner with Demand Gen, Content & Comms, Events, Sales, and RevOps; manage agencies/vendors with clear targets and performance cadence.

Requirements

  • 6–10 years in B2B growth/demand gen with global scope; fintech/payments or B2B tech experience is a plus.
  • Deep, hands-on expertise in SEO, SEM, landing-page CRO, and analytics, with a strong experimentation mindset and shipped wins.
  • Proficiency with GA4, HubSpot, tag managers, SEO suites, A/B testing platforms, BI (Looker/Tableau), and modern CMS.
  • Strong attribution and cohort analysis chops; able to build single-source-of-truth reporting and translate insights into budget and roadmap decisions.
  • Experience leading agencies and cross-functional workstreams; clear communicator who can influence senior stakeholders.
  • Fluent English; Spanish is a plus.

Benefits

  • Remote work: work from anywhere or one of our offices around the globe!*
  • Flexibility: we have flexible schedules and we are driven by performance.
  • Fintech industry: work in a dynamic and ever-evolving environment, with plenty to build and boost your creativity.
  • Referral bonus program: our internal talents are the best recruiters - refer someone ideal for a role and get rewarded.
  • Learning & development: get access to a Premium Coursera subscription.
  • Language classes: we provide free English, Spanish, or Portuguese classes.
  • Social budget: you'll get a monthly budget to chill out with your team (in person or remotely) and deepen your connections!
  • dLocal Houses: want to rent a house to spend one week anywhere in the world coworking with your team? We’ve got your back!

Job title

Digital Growth and Performance Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Tech skills

Location requirements

HybridSpain

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