Head of Performance Marketing responsible for scaling E - Commerce efforts in the beauty sector. Leading a team to optimize performance across various channels including Meta, TikTok, and Google.
About the role
- Growth Marketing Manager focusing on LinkedIn ads and B2B campaigns at ZweiDigital GmbH. Collaborating with clients to optimize performance across various platforms in a hybrid setup.
Responsibilities
- Design and optimize B2B campaigns for maximum performance on LinkedIn, Google & Facebook
- Plan, create and A/B test B2B social ads strategies
- Develop the B2B division and the service portfolio
- Monitor campaign performance and derive learnings from results
- Own end-to-end project management and act as the primary client contact
- Participate in internal and external initiatives such as workshops, process optimization and blog contributions
Requirements
- Experience with social ads, with a strong focus on LinkedIn and Google Ads
- Professional experience across different companies with regular client-facing responsibilities
- Familiarity with Salesforce, HubSpot, WordPress, Google Analytics and Google Tag Manager
- Analytical mindset with the ability to derive the right actions from data
- Strong verbal and written communication skills in German and English
- Highly motivated team player
Benefits
- No overtime thanks to efficient processes
- Varied tasks with plenty of creative freedom
- Flat hierarchies, 3 days remote work per week and a permanent employment contract
- Free snacks, a fruit basket, plus coffee and soft drinks
- Additional benefits: capital-forming payments (Vermögenswirksame Leistungen), company pension, company bike scheme, job ticket, meal subsidy, access to the on-site gym, Wellpass membership
- A modern office on the Main River, located close to Frankfurt Main Station
- A great team: learn more about us on the team page of our website
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