Senior Associate managing clients' Paid Search campaigns in a performance - driven environment. Responsible for strategy execution, optimization, and deliverable sign - off across SEM programs.
About the role
- Performance Marketing Manager for B2B at ZweiDigital, driving performance campaigns on social media platforms. Collaborating with clients and optimizing ads for LinkedIn, Google, and Facebook.
Responsibilities
- In collaboration with our design team, you conceptualize campaigns for your B2B clients and optimize them for maximum performance on LinkedIn, Google & Facebook.
- You conceptualize, create, and test various B2B social ads strategies together with your clients that also think outside the box.
- You further develop the B2B division and our service portfolio.
- You monitor the success of campaigns and learn from the results.
- You take responsibility for overall project management and act as the primary contact person for your clients.
- You contribute to internal and external initiatives, such as designing and conducting workshops, process optimizations, training measures, or writing engaging articles and blog posts.
Requirements
- You already have experience in social ads with a focus on LinkedIn and Google Ads.
- Your professional experience across different companies combined with professional client interaction complete your profile.
- You have already gained experience with various systems such as Salesforce, HubSpot, WordPress, Google Analytics, Google Tag Manager, etc.
- Your analytical sense enables you to derive the right measures for your clients.
- You are articulate and have a good command of German and English.
- Strong team spirit and motivation.
Benefits
- No overtime thanks to efficient processes
- Varied tasks with plenty of creative freedom
- Flat hierarchies, 3 days of home office, and a permanent employment contract
- Free snacks, the obligatory fruit basket, as well as coffee and soft drinks
- Additional benefits: capital-forming benefits (Vermögenswirksame Leistungen), company pension scheme, company bike, job ticket, meal subsidy, access to the on-site gym, Wellpass
- A modern office on the Main and in close proximity to Frankfurt Central Station
- A great team: Learn more about us on the team page of our website
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