About the role

Analista de Marketing Sênior B2B for Vivo, leading marketing strategies for enhanced presence in the B2B market. Collaborating across teams and analyzing market scenarios.

Responsibilities

Lead the definition of product offerings and customized pricing for both in-person and online channels;
Support large-scale negotiations, liaising with commercial, pricing and peer teams;
Identify opportunities to maximize cost savings and margin improvements;
Develop and analyze KPIs to support decision-making;
Conduct market analyses (web crawling), projections and product marketing plans;
Analyze competitors’ offers and practices to identify differentiation opportunities (e.g., coupons and loyalty/benefits programs);
Create executive presentations and sales support materials;
Contribute to product and offer go-to-market strategy;
Engage with multiple levels of stakeholders across areas (sales segments, product, go-to-market, management control, planning, etc.).

Advanced proficiency in Excel and PowerPoint is essential;
Familiarity with pricing techniques: margin, markup, sales taxes, cost composition, etc.;
Strong interpersonal skills with the ability to influence stakeholders;
Ability to conduct quantitative and qualitative analyses to inform decisions;
Strong logical reasoning and the ability to synthesize insights;
Dynamic, proactive and curious profile;
Ability to operate in a fast-paced environment with multiple simultaneous demands;
Organized and committed, with a customer- and results-oriented mindset;
Ability to work collaboratively in a team;
Adaptability to new situations and scenarios;
Good verbal and written communication skills.

Choose the benefits that best suit you and your dependents via a digital platform with categories including gym, meal vouchers (VR), food vouchers (VA), pharmacy assistance, health insurance, dental insurance, and life insurance;
Corporate mobile phone — a brand-new smartphone for you;
Unlimited voice and data plan, including access to Vivo’s high-performance 5G network;
Exclusive Vivo discounts on landline, broadband, TV and apps;
Eligible to receive an annual Bonus or PPR (Profit Participation Program);
Plan for your future through a private pension plan;
Childcare subsidy to help cover school, daycare or nanny expenses;
Work in an environment that respects your personality, style and individuality — be authentic. #BeYou
Work remotely up to 2 days per week. #Mobility
Flexible working hours;
Enjoy a day off to celebrate your birthday (Day Off);
Take part in one of the largest corporate volunteer programs to help make a difference;
Benefit from our Educational Development Program with partner institutions offering discounts, plus certifications and online courses;
Accelerate your career through our Internal Recruitment Program — in Brazil or abroad; we are present in over 17 countries! #VivoMyCareer
Access a range of initiatives to support your physical, emotional and social wellbeing through #VivoWellbeing, including consultations with nutritionists, psychologists, social workers, telemedicine and more.