VP of North America Sales driving the go - to - market strategy for a digital identity verification platform. Leading a high - performing sales team across the United States and Canada.
About the role
- VP Sales leading New Business and optimizing the sales funnel at Sunhat. Focusing on growth in the DACH region and European expansion.
Responsibilities
- Responsibility for New Business: You optimize the entire sales funnel — from initial consultation through negotiation to successful closing with enterprise and mid-market customers.
- Sustainable scaling: You develop a scalable sales playbook to grow our team from 50 to over 100 employees and achieve our shared growth targets.
- Leadership & team development: You coach and support our leaders, foster collaboration across teams, and drive continuous performance improvement.
- Representation & thought leadership: Together with our CEO, you represent Sunhat externally, for example as a speaker on industry panels, trade shows, and round tables.
- Data-driven structures: You establish transparent forecasting and reporting frameworks that foster a well-founded and auditable sales culture across all regions.
Requirements
- You view this role as your next major career step, moving from a senior leadership position into full VP responsibility.
- You bring solid experience in the B2B SaaS space from a dynamic startup environment (Series A or B).
- You have successfully led multi-level sales teams (AEs & BDRs/SDRs) and prioritize a respectful, people-focused leadership style.
- You have a demonstrable track record of closing major enterprise customers.
- You are comfortable operating in multi-stage decision processes and will personally own the acquisition of our strategic key accounts in the initial phase.
- You have structured sales activities for the DACH market and have set up initial processes for European expansion.
- You are motivated to take on our 300% growth target as an exciting challenge.
Benefits
- Full ownership of New Business Growth and a platform to advance from Head-of to VP level.
- Impact & visibility: direct reporting to our management team and influence on strategic decisions.
- Hybrid work model: the flexibility of working from home, with regular on-site presence at our Cologne office for close collaboration with the sales team and the CEO.
- Competitive salary & equity: we offer a competitive compensation package and company equity options.
- Family-friendly environment: high flexibility to support your work–life balance.
- Top equipment & tools: from MacBook to software — you’ll receive everything you need to get started.
- Continuous learning: access to a training budget for courses, conferences, and more.
- Feel Good Budget: €50 tax-free benefit that you can use flexibly for shopping vouchers or an Urban Sports Club membership.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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