Product Marketing Specialist driving compelling product communications and enablement materials at Perkbox. Transforming product updates into structured communications that enhance commercial success in a B2B SaaS context.
About the role
- Product Marketing Manager joining Spotify for Artists team to develop campaign tools for artists. Collaborating across teams to bring innovative products to market and enhance artist experiences.
Responsibilities
- Own the go-to-market strategy and ongoing release cadence for flagship products for artists and their teams from ideation to launch and adoption.
- Collaborate with our Product teams on developing new products, including product value proposition, communication strategy, naming, and pricing.
- Work closely with our Sales and partner-facing teams to bring products to market thoughtfully.
- Develop marketing programs & campaigns to drive product engagement in partnership with the wider Spotify for Artists Marketing team.
- Lead thinking and analysis to help us better understand artists’ needs and the competitive landscape in close partnership.
Requirements
- 5+ years experience in product marketing for a media or tech company.
- You have worked with cross-functional teams such as product management, design, research, and sales functions.
- You have experience influencing product development and product strategy.
- You’ve launched and driven adoption for new products and services, owning and achieving key KPIs.
- You’re comfortable developing marketing strategies and campaigns using both quantitative and qualitative insights.
- You have strong personal organization and project management abilities.
- Preferred: Experience in the music industry, experience with advertising tools
Benefits
- health insurance
- six month paid parental leave
- 401(k) retirement plan
- 23 paid days off
- 13 paid flexible holidays
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