Growth Marketing Lead responsible for strategy and execution of marketing campaigns at a mental health tech startup. Collaborating across teams to grow engagement and marketplace adoption.
About the role
- Specialist, Growth Strategy focused on translating data and analytics into clear narratives for stakeholders. Joining Snap Inc.'s Growth Product team to enhance engagement and growth metrics.
Responsibilities
- Translate complex data and analyses around growth, engagement, and product experiments into clear, compelling narratives for stakeholders across Growth, Product, Design, Engineering, Data Science, Marketing, and Finance.
- Develop, monitor, and analyze dashboards focused on key growth and engagement metrics including daily active users, time spent, new users, retention, reactivation, and feature-level engagement patterns.
- Support the evolution of scalable reporting and communication systems to drive visibility into growth strategy and progress against key initiatives.
- Contribute to global and regional growth narratives by gathering cross-functional input and helping draft written updates and presentations.
- Assist in identifying important growth decision points by preparing analyses and materials to support stakeholder and leadership alignment.
- Analyze performance across key metrics and experimental outcomes to derive actionable growth insights, surface anomalies in need of further investigation, and highlight high-impact opportunities.
Requirements
- Bachelor’s degree or equivalent years of experience
- 2+ years of experience in growth, strategy, analytics, product management, or other related role (e.g., finance, consulting) with a focus in technology, social media, or mobile communication
- Experience building analyses and models with Google Sheets or Excel and presentations with Google Slides or PowerPoint (or relevant technology)
- Experience with data visualization and reporting tools such as Looker, Tableau, BigQuery, or SQL
Benefits
- paid parental leave
- comprehensive medical coverage
- emotional and mental health support programs
- compensation packages that let you share in Snap’s long-term success
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