Senior Manager responsible for growth and channel activation for Aéropostale and Lucky Brand. Leading initiatives to drive consumer engagement and store associate advocacy.
About the role
- Growth Marketing Manager responsible for regional marketing strategy at Moss, driving retention and revenue growth in the Netherlands through local initiatives.
Responsibilities
- Develop and own a regional marketing plan for the Netherlands that supports demand generation, revenue growth and local brand presence in line with Moss central objectives.
- Plan and execute local campaigns, events, webinars, partner co-marketing andother initiatives tailored to Dutch market segments and verticals.
- Define, track and report on campaign performance and ROI at regional level; use data and insight to optimise execution and campaign mix.
- Build relationships with local partners, vendors, industry associations or relevant third parties to amplify reach and support co-marketing or channel efforts.
- Manage budget allocation for regional marketing initiatives; coordinate with external agencies or contractors if needed.
- Act as the “local face” of Moss in NL: understand the market, and gather market feedback to inform global strategy.
Requirements
- 4-6 years of B2B marketing experience in SaaS or enterprise software, with field or regional marketing experience.
- Strong understanding of demand generation, event marketing, regional go-to-market, partner or account-based tactics.
- Proven cross functional collaboration with sales, marketing, product and partnerships.
- Strong analytical skills with confidence in defining KPIs, measuring results and iterating based on performance.
- Communication skills in English and Dutch.
- Proactive and self driven, with a strong sense of ownership of the NL market.
Benefits
- Top-of-market compensation package, including equity.
- Additional benefits include: 20 days “work from abroad”, 600EUR/GBP Learning & Development Budget, and other local benefits.
Job title
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