Growth Marketing Lead responsible for strategy and execution of marketing campaigns at a mental health tech startup. Collaborating across teams to grow engagement and marketplace adoption.
About the role
- PRGM Insights Specialist leveraging analytics and AI within pricing strategies for PPG. Collaborating with teams to drive data-informed pricing decisions in the hybrid work model.
Responsibilities
- Partner with MUs to understand pricing challenges, objectives, and growth opportunities
- Analyze product, customer, and market data to generate margin‑driving insights
- Create clear, actionable reports and dashboards with key pricing KPIs
- Facilitate workshops to translate findings into concrete PRGM initiatives
- Track the effectiveness of implemented actions and recommend improvements
- Increase awareness of PriceFX Analytics capabilities across pricing and commercial teams
- Develop and deliver training programs to build user proficiency
- Customize analytical models and frameworks within PriceFX based on business needs
- Support users in interpreting analytics outputs and making data-driven decisions
- Collect feedback and contribute to continuous improvement of analytical tools
- Identify and prioritize business areas where AI can automate or enhance pricing decisions
- Collaborate with IT and data science teams to design and implement AI-driven solutions
- Test, validate, and ensure alignment of AI agents with business goals
- Train teams on how to use AI capabilities for real-time pricing guidance
- Monitor performance of AI agents and refine models for accuracy and efficiency
Requirements
- Bachelor’s degree in Business, Economics, Data Science, Statistics, or related field
- Strong analytical skills with experience in pricing, revenue management, or business insights
- Proficiency with PriceFX Analytics or comparable pricing/revenue tools
- Solid understanding of data analysis methods and tools: Excel, SQL, Power BI, Tableau, etc.
- Familiarity with AI and machine learning concepts, especially in pricing optimization
- Excellent communication and collaboration skills with cross-functional teams
- Ability to turn complex data into simple, actionable business recommendations
- Advanced degree or relevant certifications (e.g., analytics, data science, AI) are a plus
Benefits
- Our employee benefits programs are designed to support the health and well-being of our employees.
- Any insurance coverages and benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Job title
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