Junior Marketing Analyst focusing on Press Relations and Institutional Social Media at Positivo Tecnologia. Contribute to brand reputation and visibility through communication efforts and social media management.
Responsibilities
Identify media opportunities and propose institutional story angles.
Gather information from internal departments to produce journalistic content.
Attend interviews between spokespeople and journalists, providing support and feedback.
Review copy produced by public relations agencies.
Coordinate requests with two partner communications agencies.
Produce and send a daily press clipping with company and industry news.
Monitor and analyze news about Positivo and its executives.
Compile results reports (number of articles, sentiment, performance).
Monitor the imprensa@ inbox and route interviews and requests.
Support the monitoring and management of institutional profiles (LinkedIn, Facebook, Instagram).
Create content (photo, video, copy, and design) for corporate social media.
Photograph and film internal and executive events as needed.
Perform basic photo and video editing for publications.
Propose content aligned with social media trends.
Requirements
Education: Graduates or students in Journalism, Public Relations, Advertising, or Communication.
Or professionals from other fields with relevant experience in communications and social media.
Desired tools and knowledge: Canva, Meta Business Suite, Microsoft Office, basic Photoshop (desirable, not mandatory), basic video editing tools (CapCut, Premiere, etc.), basic photography skills, excellent writing skills and strong command of formal language.
Benefits
Health and dental plans
Zenklub: health and wellness platform, including psychological counseling
Casa da Saúde: medical and dental consultations, plus clinical exams
Gympass
On-site cafeteria
Pharmacy discount
Medical Emergencies: agreement with the health plan for at-home or telephone care
Semi-flexible schedule
Hybrid work
Childcare assistance and maternity kit
Discounts at Universidade Positivo (UP) — for employees and dependents
Saber Mais: Professional Development portal
Discounts at Colégio Positivo for employees' children
PPR (profit-sharing / variable performance bonus)
Good Card: benefits card accepted at over 130,000 establishments
Life insurance
Payroll-deductible loans
Private pension plan
Transport allowance or parking
Parceiro Positivo: site offering discounts on our products
Job title
Junior Marketing Analyst – Press Relations, Social Media
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