Head of Marketing responsible for leading marketing strategies for a loyalty platform focused on growth and brand experience. Managing multi - channel campaigns and team leadership.
About the role
- Marketing Manager at Mixpanel executing strategies for growth in APAC region, including event management and marketing programs. Collaborating across teams to drive impactful campaigns for customer lifecycle.
Responsibilities
- Own and execute programs, including events and customer marketing for various markets across APAC, including ANZ, Indonesia, Korea, and Japan
- Manage end-to-end event logistics, including venue sourcing, vendor management, on-site execution, and lead upload processes
- Identify new channels for marketing activities, experiment, and select performant channels for wider deployment
- Manage localization efforts for responsible markets
- Closely monitor performance metrics and proactively optimize programs and processes to deliver on pipeline goals
Requirements
- Has at least 3-5 years of experience with B2B/SaaS marketing or the analytics space
- Possess strong project management and execution skills
- Loves collaborating with global teammates and cross-functional teams (marketing, sales, partners, pre-sales, post-sales)
- Is positive and energetic with a strong ownership mentality - from plan to execution
- Likes being hands-on and is ready to go outside of the box to make things work
- Learns quickly and has the ability to solve problems independently
- Has a solid understanding of business management and operations, including finance/revenue/pipeline principles
- Bonus Points for:
- Experience covering all or part of APAC in past roles
- Previous work experience at a high-growth start-up
- Fluency in any of the following languages: Bahasa Indonesia, Korean, Japanese
- Specialization in any of the following areas:
- On/Offline events
- Partner marketing
Benefits
- Comprehensive Medical, Vision, and Dental Care
- Mental Wellness Benefit
- Generous Vacation Policy & Additional Company Holidays
- Enhanced Parental Leave
- Volunteer Time Off
- Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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