Senior Product Marketing Manager at NinjaTrader expanding global markets through product marketing strategies. Leading cross-functional collaboration to enhance product positioning and drive customer engagement.
Responsibilities
GTM Strategy & Execution: Develop and execute robust marketing strategies and GTM plans that drive product adoption and customer engagement.
Cross-functional Collaboration: Lead the GTM process, working with teams like product, engineering, sales, and marketing.
Customer Insights & Strategy Development: Work with the Customer Insights team to leverage data and research, building a deep understanding of the audience.
Storytelling: Craft compelling narratives that will make our product stand out to the audience.
Influence Product Strategy: Partner with product teams to provide input on product development based on market and customer insights.
Activation: Monitor product adoption and collect feedback to refine future GTM plans.
Requirements
8+ years of product marketing experience in high-growth fintech or tech industry
Demonstrated ability to execute GTM strategies and lead product launches for complex products across multiple geographies
A proven track record of driving business results through well-executed marketing programs
Proven experience working with cross-functional teams and driving successful outcomes
Exceptional communication skills, with the ability to influence stakeholders, present to senior leadership, and drive alignment across teams
Strong analytical skills and the ability to develop data-driven insights that turn into actionable marketing strategies
Ability to track and report on KPIs to measure and communicate the effectiveness of marketing initiatives and their direct impact on business outcomes
A self-starter who thrives in a fast-paced, dynamic environment and brings clarity to ambiguous situations
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