Professional managing CRM strategies and client interactions for Volkswagen Group Services in Brazil. Focused on lead management, client retention, and relationship building.
About the role
- Campaign Deployment Specialist providing good customer experience for Nestlé's clients by deploying brand campaigns. Collaborating with internal and external stakeholders across various communication channels.
Responsibilities
- Work with the Nestlé’s brands to create email, push notification and SMS campaigns based on previously defined strategy;
- HTML creation based on templates including revising, and making changes/corrections when necessary;
- Implement database segmentation on email marketing tool;
- Design customer journeys according to the guidelines provided by the brands;
- Create A/B tests in order to improve engagement and therefore, deliverability;
- Monitorization of campaigns and creation of KPI reports;
- Ensure campaigns’ deliverability using email marketing best practices and analyzing KPI’s;
- Build effective relationship with internal and external international stakeholders.
Requirements
- Bachelor or master’s degree in Marketing, Digital Marketing, Communication Design, Design & Multimedia, Information Management or similar
- Experience with any tool of Email Marketing (eg. MailChimp, RDStation, E-Goi, Adobe Campaign, Salesforce Marketing Cloud, Eloqua, etc.)
- Knowledge of HTML or CSS
- Proficiency in English (spoken and written)
- Ability to quickly learn new technologies and working methods
- Good analytical skills
- Knowledge on Marketing Automation/Creation of customer journeys (is a plus)
- Passion for the Digital Marketing field
Benefits
- Development of expertise in Nestlé’s Shared Services Business
- Immersion in a culturally diverse team
- Local and International Exposure
- Flexible working environment
- Engagement and wellbeing activities
- Competitive salary and annual bonus according to your performance
- Meal Allowance Card
- Flex Benefits - At NBS you can chose what benefits are more suitable for you
- Make part of the Nestlé Club and get discount in several partners
- Company equipment according to professional needs
- E-learning courses and training program to get you where you aim to be
- Career progression and possibilities for International Career
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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