Lead, SMC Partner Marketing at Snap Inc. orchestrating partner - led growth strategies for Snapchat Ads. Building relationships and executing co - marketing initiatives for mid - market advertisers.
About the role
- Coordenador Trade Marketing at Nestlé leading the execution of commercial strategies for Health Science categories. Driving growth in the Pharma channel with data insights in a dynamic environment.
Responsibilities
- Realizar análises mercadológicas proativas, apoiadas em dados internos e de mercado (IQVIA, Nielsen, etc.).
- Traduzir tendências e insights de shopper em estratégias de crescimento, liderando projetos de desenvolvimento de categoria
- Estruturar narrativas estratégicas de categoria (selling story) para direcionar planos de marca, planos comerciais e discussões com clientes;
- Liderar o processo de planejamento de médio e longo prazo da categoria (MBS e PCI), conectando ambição estratégica com planos de execução no canal;
- Auxiliar no desenvolvimento de propostas de JVCs orientadas a crescimento da categoria, baseadas em diagnóstico de shopper e não apenas em negociações promocionais;
- Estruturar e acompanhar KPIs estratégicos de categoria (penetração, frequência, valor por compra, mix, elasticidade, canibalização), indo além de métricas puramente comerciais;
Requirements
- Formação superior completa (Administração, Engenharia, Marketing ou correlatas);
- 5+ anos de experiência em Trade Marketing, Planejamento Comercial, Vendas ou GC;
- Vivência no canal Farma é um diferencial;
- Forte domínio de Excel e PowerPoint, com capacidade de transformar dados em ações;
- Perfil analítico, colaborativo e orientado a resultados;
- Storytelling afiado para defender planos com clareza e impacto;
- Inglês fluente (desejável);
- MBA ou especialização em Negócios é um diferencial.
Benefits
- Se faz bem, a gente faz!
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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