Sr. Retention Marketing Manager leading CRM and lifecycle marketing for e.l.f. Beauty. Focused on increasing customer loyalty and engagement while nurturing post - purchase relationships.
About the role
- MarTech Lead for Property and Casualty responsibility includes driving USAA's marketing technology strategy and leading an agile team to execute capabilities for business outcomes.
Responsibilities
- Serve as the quarterback for the P&C marketing technology strategy
- Drive execution of Association-wide capabilities while delivering business outcomes
- Lead an agile team focused on leveraging Association-wide MarTech capabilities within P&C
- Ensure seamless integration and alignment with Association standards
- Champion a data-first approach, power segmentation and decisioning
- Partner with cross-functional teams to deliver scalable compliant solutions
- Mentor talent and influence Association strategy
- Manage risk associated with business activities
- Conduct research and apply industry best practices
Requirements
- Bachelor’s degree; OR 4 years of related experience may be substituted in lieu of degree
- 8 years Marketing Technology experience, including Digital/Technology experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, and/or Research/Testing
- Advanced degree and 6 years of Digital/Technology Product Management experience may qualify
- Comprehensive knowledge of Technology/Digital products and emerging technology platforms, applications, data analysis and research techniques and standards
- Proven track record developing, influencing, presenting and communicating highly complex business, digital, or technology concepts to cross-functional teams, non-technical users and senior leadership
Benefits
- comprehensive medical, dental and vision plans
- 401(k)
- pension
- life insurance
- parental benefits
- adoption assistance
- paid time off program with paid holidays plus 16 paid volunteer hours
- various wellness programs
- career path planning and continuing education
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